The guy benching 180kg while you're stuck at 100kg isn't genetically superior...
He's not smarter than you. He doesn't train harder than you.
He just stopped making the one mistake that's stolen years of your training prime.
While you celebrate another "consistent" week of training…
Hitting the same weights…
For the same reps and seeing the same disappointing reflection in the mirror… there's a lifter in your gym
who's become the guy everyone stops to watch.
When he squats, conversations stop.
When he takes his shirt off, wives avert their eyes, and husbands suddenly feel inadequate.
Six months ago? He was exactly where you are now...
The invisible thief that's robbing your gains
Every morning you wake up weaker than you should be.
Every training session, you're leaving 40-60% of your potential strength locked away.
Not because your program is wrong.
Not because you need to train harder…but because you're only feeding one-sixth of what creates unstoppable strength.
While you obsess over sets and reps, your body is literally fighting against getting stronger.
Here's what's really happening:
That 2-hour "perfect" training session?
Your body recovers maybe 30% because your sleep is destroying muscle protein synthesis.
That disciplined diet?
It's actually preventing strength gains because you're missing the micronutrient cofactors that trigger adaptation.
Those rest days?
Completely wasted because you think "not training" equals recovery.
The 18-month frustration cycle
You know this story by heart:
Month 1-3: "This program is going to be different"
Month 4-8: "Maybe I need to eat more"
Month 9-12: "I should try a different program"
Month 13-18: "Why does that smaller guy outlift me?"
Meanwhile, your training prime (those precious years when your body can build serious strength) evaporates while you spin your wheels on the same plateau.
The compound cost of single-pillar thinking
Every month you focus only on training:
Your testosterone drops another 1-2% (making each workout less effective)
Your recovery capacity degrades (turning your "perfect" training into junk volume)
Your body composition gets worse despite "consistent" training
Younger, smaller lifters surpass PRs that took you years to achieve
This isn't about working harder. You already work harder than 90% of the gym members.
This is about the invisible systems that determine whether your hard work builds unstoppable strength, or just burns you out.
The six-pillars of strength
I'm Dr. Adam Sawyers. Former medical doctor and elite competitor in both powerlifting and judo.
And I've spent 15 years discovering why some athletes explode past plateaus while others grind against the same walls for years.
And that difference isn't genetics, drugs, or training secrets.
It's systematic optimisation across all six pillars that create strength.
Training is just one pillar.
When you optimise all six simultaneously, they don't just add together—they multiply each other's impact.
Same effort. 3x the results.
What happened when I started teaching this:
Drew: Stuck at 785kg total for over a year, added 65kg to hit 850kg total while dropping 10kg.
Alex: Burning out with a chaotic PhD schedule. Added 100kg to his total (600kg to 700kg) in 12 months
Matt: 3 years of plateau cycles to seeing his SBD total go from 420kg to 550kg total in 8 months, won his first competition
Same genetics. Same gym time. The only difference? They stopped leaving five-sixths of their potential on the table.
Your strength isn't limited by your genetics…your strength is limited by your systems.
Why "Training harder" is the enemy of getting stonger
Every plateau tells you the same old story.
More effort applied to a broken system just breaks it faster.
While you're grinding through another "perfect" week, hitting every rep, every set, every session, your body is screaming a message you're not hearing:
"I can't get stronger on what you're giving me."
The single-pillar trap that's destroying your progress
Right now, you're making the same mistake 97% of lifters make. You think strength is built in the gym.
It's not.
Strength is built during the 22 hours you're NOT training. The gym just provides the stimulus.
But without the other five pillars supporting that stimulus, your body treats every workout like an attack to survive—not an opportunity to adapt.
Here's what's actually happening during your "perfect" training:
Your testosterone? Dropping 15-20% because your sleep architecture is destroying recovery hormones.
Your muscle protein synthesis? Running at 40% capacity because you're missing key micronutrients that trigger muscle building.
Your nervous system? Constantly in fight-or-flight mode because you think "rest day" means "do nothing day."
Your inflammatory markers? Through the roof because you're creating damage faster than your body can repair it.
The result? Your body gets better at surviving your workouts, not getting stronger from them.
The 6-Pillar Strength Matrix™
When I competed internationally, I discovered what separates elite athletes from everyone else:
Elite athletes don't train harder. They optimise everything.
They understand that strength isn't just physical adaptation. That strength is the result of six interconnected systems working in perfect harmony:
Training (the stimulus)
Nutrition (the building blocks)
Recovery (the construction phase)
Sleep (the hormonal optimisation)
Psychology (the neural efficiency)
Health (the foundational systems)
When all six pillars are optimised, something magical happens:
Each pillar amplifies the others.
Your training becomes 3x more effective. Your recovery accelerates. Your strength explodes.
The Multiplication Effect
This isn't addition. It's multiplication.
Perfect training + poor everything else = 1x results
Good training + optimised everything = 3-5x results
What elite athletes know (that you don't)
Every elite athlete I've trained or worked with, from international judo competitors to championship-winning powerlifters, follows the same pattern:
They make recovery as systematic as training.
They optimise nutrition as precisely as programming.
They treat sleep like a performance-enhancing drug.
They understand psychology determines 60% of strength expression.
They monitor health markers like their PRs depend on it (because they do).
This isn't obsessive. It's intelligent.
While you're celebrating perfect training compliance, they're creating perfect adaptation conditions.
The compounding cost of partial optimisation
Every month you focus only on training while ignoring the other five pillars:
Month 1: You work harder for the same results
Month 3: Younger lifters start surpassing your PRs
Month 6: You plateau completely despite perfect consistency
Month 12: You're weaker than you were 6 months ago
Month 18: You're considering "genetics" as an excuse
Meanwhile, the lifter who started the 6-Pillar approach today?
Month 1: Noticeable strength improvements
Month 3: PRs that seemed impossible 3 months ago
Month 6: The guy people stop to watch
Month 12: Elite-level strength while looking like a Greek statue
Same starting point. Same genetics. Same gym.
The only difference? Systems.
The lifters who exposed the truth about plateaus
Let me tell you about three lifters who were stuck exactly where you are now.
Each one grinding through "perfect" training.
Each one frustrated by the same stubborn numbers.
Each one convinced they'd hit their genetic ceiling.
Then they discovered what happens when you stop optimising one pillar and start optimising all six.
Drew: The monster who thought he'd peaked
Drew was 120kg and stuck at a 785kg total for over a year.
Classic powerlifter mentality: "More food equals more strength." So he kept eating, kept training, kept getting heavier. But his numbers? They’d flatlined like a cardiac arrest in an ICU.
The breaking point came when a lighter lifter at his gym hit numbers Drew had been chasing for 18 months.
"I'm doing everything the internet says," Drew told me. "I'm eating 4,500 calories. I never miss a session.
Why am I getting fatter but not stronger?"
The assessment that changed everything
When we audited Drew's approach across all six pillars:
Training: 8/10 - Solid programming, never missed sessions
Nutrition: 2/10 - Hitting calories but creating systemic inflammation
Sleep: 4/10 - 8 hours but terrible quality due to excess weight
Recovery: 3/10 - Body constantly fighting inflammation instead of adapting
Psychology: 2/10 - Frustrated, mindset of a champion but losing confidence daily
Health: 1/10 - Markers that would concern any doctor
Overall Optimisation Score: 3.3/10
"Drew, you've not peaked" I told him. "Your body is spending all its energy fighting inflammation instead of building strength."
The Transformation
We implemented a strategic cut while optimising all six pillars simultaneously.
First, Drew dropped from 120kg to 110kg - but instead of losing strength, he got stronger.
Why? Because now his body could actually use his training instead of fighting it.
Then we brought him back up to 115kg, but this time with optimised systems supporting every pound.
The result: 785kg → 850kg total whilst looking like Hemsworth in Thor.
"I thought I had to choose between being strong and being healthy," Drew said.
"Turns out I just needed better systems."
Alex: The PhD who trained in chaos
Alex was already strong - 600kg total - but burning himself into the ground.
PhD student. Sometimes in the lab until 1-2am. Training at ridiculous hours.
Irregular everything. His strength was climbing, but slowly and painfully.
"I know I should be more consistent," Alex admitted, "but my schedule is insane.
I train when I can, eat when I can, sleep when I can."
The irregular lifter's dilemma
Most coaches would tell Alex to "fix his schedule first."
But for someone who was so analytical in his job he was the exact opposite with his training.
And whilst most coaches would say to sort out his schedule. I knew something they didn't:
You can optimise your schedule all you want, but if the entire system is failing, it won't matter.
When we assessed Alex's six pillars:
Training: 7/10 - Good when he could do it, but inconsistent timing
Nutrition: 3/10 - Grabbing whatever was available
Sleep: 2/10 - Irregular timing destroying circadian rhythms
Recovery: 2/10 - Constantly stressed from PhD + irregular training
Psychology: 4/10 - Determined but overwhelmed
Health: 3/10 - Chronic stress markers through the roof
Instead of demanding he fix his schedule, we built flexibility INTO his systems.
The chaos-proof protocol
We created nutrition strategies that worked at any hour.
Sleep optimisation that functioned with irregular schedules.
Recovery protocols that could be done in 10 minutes anywhere.
The result: 600kg → 700kg total in one year, despite maintaining the same chaotic schedule.
"I thought I needed perfect conditions to get strong," Alex said.
"Turns out I just needed better systems that worked with my reality."
Mett: The former fat guy... afraid of getting fat
Matt had lost 20kg years ago and was terrified of gaining it back.
But he also wanted to get seriously strong.
So he'd gained a little weight, panic, cut for months, then try to gain again.
Endless cycles of small cuts and gaining phases.
420kg total for three years.
Never making real progress because he was always interrupting his own momentum.
"I want to be strong," Matt told me, "but I can't go back to being fat.
Every time I gain weight, I freak out and cut again."
The hard truth, written in black and white
Training: 7/10 - Consistent but constantly interrupted by cut/bulk cycles
Nutrition: 6/10 - Good knowledge but psychologically driven decisions
Sleep: 5/10 - Decent but disrupted during cut phases
Recovery: 4/10 - Hard to recover when constantly in deficits
Psychology: 2/10 - Fear-based decision making destroying progress
Health: 7/10 - Physically healthy but mentally stuck
Overall Optimization Score: 5/10
"Matt, you're not making progress because you keep hitting the reset button," I explained. "We need to fix your relationship with gaining weight first."
The Breakthrough
We implemented psychological frameworks that separated "gaining weight" from "getting fat."
Body composition monitoring that gave him confidence. Nutrition strategies that built strength without triggering his fears.
For the first time in years, Matt stayed in a gaining phase long enough to actually get strong.
The result: 420kg → 550kg total in 8 months. And he won his first competition.
"I finally stopped being afraid of my own progress," Matt said.
"The systems gave me confidence that I was getting stronger, not fatter."
The pattern that changes everything
Drew, Alex, and Matt had different problems but the same root cause:
They were optimising training while ignoring the systems that make training work.
Drew needed health optimisation before strength optimisation.
Alex needed chaos-proof systems, not perfect conditions.
Matt needed psychology work before any physical work would stick.
Same lesson for all three:
Your plateau isn't a training problem. It's a systems problem.
And the uncomfortable truth they all discovered:
Perfect training with broken systems = years of frustration
Optimised systems with good training = inevitable strength
That's the choice in front of you right now.
What elite athletes actually do
Here's what separates elite athletes from everyone else - and it's not what you think.
When I competed internationally in judo and powerlifting, I discovered something that shocked me:
Elite athletes don't train harder than dedicated amateurs…
They simply optimise everything.
The guy squatting 300kg for reps? He makes recovery as systematic as programming.
The athlete who never plateaus? She treats sleep like performance-enhancing drugs.
The lifter who gets stronger while getting leaner? He understands that psychology determines 60% of strength expression.
While you're celebrating perfect training compliance, they're creating perfect adaptation conditions.
This isn't obsessive. It's intelligent.
Drew discovered this when he realised his body was fighting inflammation instead of building strength.
Alex learned how to apply the same analytical process to his training as to his PhD. Chaos-proofing his entire system so there was no need for perfect conditions.
Matt figured it out when psychological frameworks unlocked years of stalled progress.
Same pattern across every elite athlete I've worked with:
They make optimisation as important as effort.
You've been leaving 60-80% of your potential locked away...
All because you're only optimizing one-sixth of what creates unstoppable strength.
Every month you continue this approach:
You compound the losses from inefficient systems
Younger lifters surpass PRs that took you years to build
Your training prime evaporates while you spin wheels on the same plateau
You work harder for diminishing returns
Meanwhile, the lifter who implements the complete 6-Pillar system today:
Sees noticeable improvements within 14 days
Achieves breakthrough PRs within 90 days
Becomes the lifter people stop to watch
Builds elite-level strength while looking like a Greek statue
Same starting genetics. Same gym. Same time commitment.
The only difference? Complete systematic optimisation.
That's what Drew, Alex, and Matt discovered. That's what every elite athlete knows.
And that's exactly what I'm offering you today.
Introducing: The Basics But Better 6-Pillar Strength Matrix™
The only systematic approach that optimises ALL six pillars simultaneously, so you finally unlock the Herculean strength and physique you’ve been dreaming of.
This isn't another training program that ignores 83% of what makes you strong.
This isn't another "eat more, lift heavy" approach that leaves you fat and frustrated.
This is the complete ecosystem that makes your body unable to stay weak.
When Drew, Alex, and Matt started this system, they weren't getting a collection of separate programs.
They were getting what elite athletes have always known:
Strength is the result of six interconnected systems working in perfect harmony.
Here's exactly what you get:
1. The complete 6-Pillar Programming Library
Beyond Training Programs - Complete Systematic Optimisation
While others give you just workout plans, you get the medical-grade protocols I developed over 15 years working with elite athletes:
Training Protocols: Periodization that amplifies when all other pillars support it
Precision Nutrition Systems: Not meal plans - metabolic optimization frameworks
Recovery Architecture: Active protocols that turn rest days into strength-building days
Sleep Engineering: The hormonal optimization techniques that make every rep count 3x more
Performance Psychology: Neural efficiency frameworks that unlock strength you already possess
Health Monitoring: Early warning systems that prevent plateaus before they start
Why this matters: Drew's training didn't change much.
His other five pillars transformed everything.
Same effort. 850kg total.
2. Medical-grade assessment & optimisation protocols
Your Personalised 6-Pillar Audit System
Using my medical background and 15 years of elite athlete data, you get:
Individual Pillar Scoring: Identify your weakest links holding back all your strength
Systematic Bottleneck Analysis: Discover which pillar is limiting your other five
Personalised Optimisation Roadmap: Your specific path from current state to strength domination
Biomarker Tracking: The medical markers that predict strength breakthroughs weeks in advance
Why this matters: Alex scored 3.5/10 overall - but once we identified sleep as his primary bottleneck, everything else amplified.
100kg total increase while maintaining PhD chaos.
3. Weekly technique reviews + 6-Pillar Check-in's
Complete System Optimisation, Not Just Form Checks
Every week, you submit:
Training videos: Form analysis that prevents injury and maximizes strength expression
6-Pillar metrics: Sleep, nutrition, recovery, psychology, and health data
Progress photos: Body composition changes that confirm you're getting stronger, not just bigger
Subjective markers: Energy, motivation, confidence - the invisible drivers of strength
You receive:
Technical corrections: Immediate fixes that add kilos to your lifts
System adjustments: Real-time optimisation across all six pillars
Bottleneck identification: What to focus on next for maximum impact
Motivation amplification: Psychological work that makes training feel effortless
Why this matters: Matt needed constant reassurance he wasn't getting fat again.
Weekly check-ins gave him confidence to stay in gaining phases long enough to get strong.
4. Live weekly Q&A sessions - all aspects covered
Direct Access to 15 Years of Elite Athlete Insights
Every week, join live sessions covering:
Training periodisation: How to program when all six pillars support adaptation
Nutrition troubleshooting: Why you're not recovering despite "eating enough"
Sleep optimisation: Practical protocols for shift workers, new parents, busy professionals
Psychology of strength: Overcoming mental barriers that cap your physical potential
Recovery acceleration: Active techniques that make rest days productive
Health optimisation: Medical insights that prevent plateaus before they happen
Plus: See exactly how other lifters are implementing the system and troubleshooting their specific situations.
5. Elite athlete language & mindset frameworks
Think Like Someone Who Optimises Everything
Access to the exact systematic approaches I used competing internationally:
Optimisation mindset: How to think in systems, not just workouts
Elite athlete protocols: Decision-making frameworks for every pillar
Performance psychology: Mental models that make strength inevitable
Systematic troubleshooting: How to diagnose and fix any plateau in 14 days or less
Why this matters: The difference between Drew, Alex, Matt and where they were before wasn't just better programs - it was better thinking.
6. The ASC Performance Training System
You'll also get access to the ASC Performance Training app.
With the most comprehensive data tracking available, RPE, Volume, Intensity, PR's, frequency, lifts completed, training block data, accountability scores, recovery and more.
You will never have to try and remember your previous training, log everything in one place.
The tools inside keep training measurable and simple to quantify what is actually moving the needle.
Alongside simple exercise demos to make sure you're doing everything as designed.
What happens when all six pillars work together
Imagine tomorrow morning, you wake up actually feeling recovered from yesterday's training.
Your sleep score shows deep recovery phases. Your nutrition is fueling strength gains, not just weight gain. Your psychology is rock-solid confident.
You walk into the gym knowing every system is aligned for one outcome: getting unreasonably strong.
Within 14 days: Training sessions that make you pause and think "This is what I've been missing"
Within 90 days: PRs that seemed impossible just three months ago
Within 12 months: Elite-level strength while looking like a Greek statue
The same transformation Drew, Alex, and Matt experienced.
Here's the thing: I normally charge £300+ per month for this level of optimisation with my private athletes.
My 1-on-1 clients pay £3,600+ annually for these exact protocols.
And there's a 3-month waiting list.
But I've reached my limit on private coaching capacity, and I know too many lifters need this systematic approach.
So I've done something I swore I'd never do...
I've systematised everything into the Basics But Better 6-Pillar Strength Matrix™.
The question isn't whether these protocols work (Drew's 850kg total, Alex's 100kg increase,
Matt's competition win prove they do).
The question is:
Can I deliver the same systematic optimisation through a group format that gets identical results?
You're going to help me find out.
The Founding Member Experiment
The first 100 athletes who join are essentially my test group for the delivery system.
You get the same proven 6-pillar protocols that my private clients pay £3,600+ annually for, at a fraction of the cost.
I get real-world data on whether group delivery can match 1-on-1 results.
Here's what makes this different from every other "program" you've seen:
This isn't a course you complete. It's not a 12-week challenge. It's not another training template.
This is a complete optimisation system that evolves with your progress.
Drew didn't just follow a program for 8 months - his protocols adapted as his health markers improved and his strength exploded.
Alex didn't get a rigid meal plan - he got flexible systems that worked whether he was in the lab at 2am or training at 6am.
Matt didn't get generic psychology work - he got personalised frameworks that addressed his specific relationship with food and body composition.
What you're really getting
Complete 6-Pillar Programming Library (£1,158 value)
Medical-Grade Assessment & Protocols (£794 value)
Weekly Reviews & System Optimisation (£2,366 value)
Weekly Live Q&A Sessions (£2,616 annual value)
Elite Athlete Mindset Frameworks (£412 value)
ASC Performance Training app (£348 value)
Total Value: £7,694 annually
Your Founding Member Investment: £300
But here's the catch...
Once I hit 100 founding members, three things happen:
1. The price jumps to £1000 annually (reflecting the true value of these systems)
2. You'll have locked in access to protocols that are otherwise only available to my £3,600 private clients
3. You'll be part of the most systematically optimised group of lifters on the planet
Why am I doing this?
Simple. I know these systems work - Drew's 65kg total increase while getting leaner, Alex's 100kg total gain despite PhD chaos, Matt's competition win after years of plateau all prove it.
What I don't know is whether I can deliver the same transformation through group coaching that I deliver 1-on-1.
You're helping me answer that question.
And if you're one of the first 100, you get these proven systems for less than £25 per month.
Member #101? They'll pay £1000.
No Guarantees. No Safety Nets.
I'm not offering any guarantees because elite athletes don't need them. The athletes I work with privately understand that real results take systematic effort over time.
If you need a guarantee, you're probably not ready for this level of optimization anyway.
But here's what I really think will happen:
Within 14 days of implementing these protocols, you'll have a training session that makes you pause and think: "This is what I've been missing."
The same breakthrough moment Drew had when his inflammation dropped and his strength exploded.
The same realisation Alex had when chaos-proof systems outperformed perfect conditions.
The same confidence Matt gained when he finally stopped sabotaging his own progress.
Two paths from here
Path 1: Keep optimising just training while ignoring the other five pillars. Keep grinding through the same plateaus. Keep working harder for the same results while watching others get stronger faster.
Path 2: Join the first 50 athletes getting exclusive access to the Basics But Better 6-Pillar Strength Matrix™ that creates unreasonable strength.
Here's the thing about being in the first 100:
You get founding member pricing at £300 annually. Member #101 pays £1000.
More importantly, while your competition is still training hard and getting nowhere, you'll be systematically capturing the strength that should have been yours all along.
Only 28 spots remaining.
Monthly founders
membership
£100
ONLY £50
(SAVE £50 a month)
✔️ Full community access
✔️ Full ASC App access
✔️ Founding members discount
✔️ Access to future upgrades
Annual founders
Membership
£1000
ONLY £300
(SAVE £700+ a year)
✔️ Everything included in annual
AND
✔️ ASC Athlete T-Shirt* (RRP £20)
✔️ Six months free
*excluding shipping
New Strength programs every month
Request training phases and they will be written and added to the app for you.
Comprehensive data tracking
The most comprehensive training tracking app, RPE, volume, intensity, PB/PR's, frequency, total lifts, whole training block data, velocity and more...
Exclusive members area
Access to the ASC Performance clients members area for FREE whilst using the app.
Technique review Daily
Upload your videos to the app to store them and get feedback from Dr Adam Sawyers.
Q&A weekly
Every week, get your questions answered in a live Q&A session and access to the library of all previous Q&A calls.
Business, productivity & systems
Learn how I've built and run my business, managed my time and have created systems to work more efficiently.
Hi, I'm Dr Adam Sawyers 👋
Strength Coach, medical Doctor, Gym owner, competitive Powerlifter and general strength enthusiast.
I've successfully run two business, selling my gym in 2024. Whilst growing it, I became enamoured with productivity, systems and running a fitness business.
I've also competed successfully in both Powerlifting and Judo and over the past 15+ years have helped hundreds of athletes to become unreasonably strong too.
For years, I've seen strength athletes and coaches get nowhere with conflicting advice online online. Always smashing their heads, often literally, against the wall in search of progress.
I've been there and it was frustrating to get so much conflicting advice.
That's why I created the Basics But Better, to share my comprehensive coaching framework that puts the fundamentals of health and performance in place to allow you to excel physically and in your business.
My ultimate goal is to help as many people as possible to get jacked and massive and lean and strong, without making all the mistakes I have. And to help other coaches do the same.
That's why if you sign up, you'll not only get access to me for training and nutrition, but essentially everything I've learned in the last 15+ years in the industry.
P.S - If you have any questions about signing up, shoot me a DM on instagram: https://www.instagram.com/dradamsawyers/
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